No one likes a braggart, but you won’t get very far selling a service if people don’t believe that you’re capable of providing it, either! If you’re shy to the idea of singing your own praises (or just don’t know how to toe the line between seeming arrogant versus confident), here’s a quick guide to market yourself effectively and relatably:
- Be Clear About Your Background and Skillset
Have you been there, seen that, or know how to do it? Your customers want to know about it! There is nothing flashy about stating facts, so don’t be afraid to make your experiences a focal point of how you present yourself. - Encourage Collaboration
If you can make your customers feel like working with you is an invitation to join forces, rather than to simply fall under your tutelage, it will make your services feel more approachable and appealing. - Keep Your Branding Consistent
Whether consciously or subconsciously, people notice and seek out uniformity. Put extra effort in to making your verbiage congruous and we think you’ll see a difference in the response you get!
Submit an inquiry today to connect with Abigael and start getting more guidance like this!
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